While the gains seem to be boosting the stock a little late, keep in mind shares are up more than 30% on the year now. It’s been a trend higher, as investors are cheering its ability to grow smartphone sales while others struggle in the current environment. Overall, smartphone sales are expected to barely grow this year, making market sure all the more important. Of course, Samsung is able to edge Apple, volume-wise, thanks to its lower pricing points (and thus lower margins).
However, it premium lineup is what investors will stay focused on, especially when Apple introduces its new phones in September.
