Facebook Analytics for Apps is being expanded to include data on the performance of chatbots in Messenger. Information that brands get will include demographic data — such as age, gender, country and interests — about […]
Location-based shopping service Retale is taking advantage of Facebook Messenger’s new option to send subscription messages with the launch of RetaleBot. Retale describes the bot as a personal assistant with the potential to outperform the […]
Building a successful business around bot technology can be difficult, as players such as Facebook Messenger and WeChat control important distribution channels, writes Jesus Rodriguez. Moreover, bot technology is hard to monetize, and entering the […]
Dexter Inc., a U.S. startup that helps corporate clients design chatbots, has secured $2.3 million in financing from investors led by Rakuten Ventures to accelerate its marketing efforts. The chatbots will aim to simulate conversations with customers, fulfilling […]
Chatbots are becoming more popular and they could be the future of native advertising, allowing brands and consumers to have personalized, valuable conversations, writes Vladimir Klimontovich, CTO and Founder of GetIntent. Machine learning will enable […]
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