Facebook is encouraging mobile app developers to buy dynamic spots to spur downloads. The company is also offering a service that enables brands to pinpoint which users are most likely to make a high-value purchase. […]
WPP CEO Martin Sorrell has announced that Facebook is set to become the second-highest media supplier in 2017, behind Google. WPP will spend nearly $5.5 billion on Google this year and is expected to spend […]
Facebook Live is trialing real-time advertising in users’ news feeds on a limited basis to give publishers and brands the chance to draw people to live broadcasts while they are happening. The platform also recently […]
Instagram is following in the footsteps of Snapchat and Twitter by adding live video and fleeting messages to its features. The disappearing nature of both additions “create[s] a pressure-free space,” for users to share moments […]
Russia banned LinkedIn (NYSE:LNKD) because it does not store users’ data on Russian-based servers. They also threatened both Facebook (NASDAQ:FB) and Twitter (NYSE:TWTR) with potential bans. According to LinkedIn: LinkedIn’s vision is to create economic […]
Facebook Analytics for Apps is being expanded to include data on the performance of chatbots in Messenger. Information that brands get will include demographic data — such as age, gender, country and interests — about […]
WhatsApp is finally launching video calling for all of its one billion users (the service will be fully encrypted). It’s pretty simple – one just clicks the call icon to make a voice call then […]
Facebook has purchased FacioMetrics that provides tools for facial detection and fun forms of facial modification, including face swapping. FacioMetrics also offers developers facial image analysis that gauges behavior, as well as demographic tools. VentureBeat […]
Facebook (NASDAQ:FB) is testing a feature that would let page administrators create job postings and receive applications from candidates, a move that could pressure LinkedIn’s (NYSE:LNKD) recruiting business. What’s still unclear is if Facebook plans […]
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