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Beauty-app Meitu launches $629M IPO

December 16, 2016 Tristan Van Iersel

Hong Kong has modestly burnished its financial-centre credentials with beauty-app Meitu’s $629 million listing, the biggest tech deal in a decade. Meitu is a Chinese technology company established in 2008 and headquartered in Xiamen, Fujian. Meitu […]

Sephora innovates in mobile

September 17, 2016 Tristan Van Iersel

Sephora’s new Android shopping app offers a wide array of options, including videos, tutorials, inventory and product scanning. The goal is to boost monetization efforts through education-based products. Mobile Marketer (9/16)

App market tougher than ever

September 16, 2016 Tristan Van Iersel

US smartphone users on average download only 3.5 apps, and nearly half never download any, according to a comScore report. The findings show that the app market is tightening, leaving few ways to break through […]