Xplenty is Tel Aviv-based startup focusing on cloud services that provides data integration tools. Having grown to serve over 100 customers, Xplenty was able to secure an additional $4 million in financing. The companies that participated are Bain Capital Ventures, Rembrandt Venture Partners and True Ventures.
The founder of Xplenty, explains that his product is differentiated from its competitors because it provides the flexibility for anyone to use it. Indeed, non-technical employees can operate Xplenty’s graphical interface without being forced to grind out code. While traditional data scientists retain the freedom to insert their own special sauce.
Continuing with a theme of usability, the team has included over 100 data source integrations with relational databases. It allows to pull data from sources, combine it with sales and usage data, integrate it in a warehouse and track how successful social campaigns are.
Separate from today’s round, the company is also announcing its acquisition of Driven, a startup specializing in cloud monitoring. Both Driven and Xplenty run on Hadoop, so the purchase should bring new performance management functionality.
Source: TechCrunch (22Dec)
